#86: How to Create Raving Fans
“It’s so much more expensive to get a new customer than to take of of the ones you have.” Tweet This
All successful businesses have something in common: raving fans! On this episode, Peter Voogd gives you the tactical information you need to create your own army of fans. Starbucks, Apple, Zappos; they all have such loyal customers that it’s not even necessary to advertise (but of course, they still do). And now you can learn the secrets to generating your own customers, ones who promote you to others and buy all of your products. Just of few of Peter’s simple, easy-to-follow tips include (4:00):
- Follow the Giving Ratio
- Create unexpected prizes
- Remain open and transparent
- And many more!
Most companies spend an abundance of time and money on reeling in new customers; but with Peter’s advice, your current customers will do that for you. So listen in and become the company that people just can’t get enough of!
“You need to provide incredible service to create clients for life, ones that promote you and become your advocates.” Tweet This